There is a lot of hype around UX and UI.

People are exchanging these terms like they are crypto!

But user-friendliness can be viewed and understood from many perspectives.

To some, it means how cool the colors are; to others, it implies conversion rates.

To some, it means the feature set…

It can get confusing!

In this article, I boil it down to the three key factors that make software user-friendly.

If you have limited time and resources for UX DESIGN, I recommend you and your team focus on these three areas.

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Factor #1:

👉 When the flow of the software matches the desired human experience.

This is critical; the people who use your software have a particular journey to accomplish.

Learn and study that same journey, then design the tool to assist them.

Sounds simple?

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⚡ We believe that people should only use friendly software.

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Factor #2:

👉 When the visuals signal the proper guidance.

When designing the user interface, ensure that the visual look of each element is giving off the correct indication to the user.

What will they think when someone sees this: is it a button, next step, and form or what?

Design the software so people can read and act on the data.

Makes sense?

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Factor #3:

👉 When the copy (wording) talks clearly.

This is how you talk.

The copy and text in your app play a critical role if your user will “get it.”

It can make or break the overall experience in your app.

Agree?

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Good Navigation, visual hierarchy & clear copy, make an app user-friendly.

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